Free Seminars/Webinars
Online
Please check each individual seminar to see its location and registration information. Attend any 5 seminars with the Core Business Seminar (CBS) designation, and you will receive an Entrepreneurial Foundation Certificate.
Call 919-718-7544 to pre-register or for more information about Online seminars.
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Digital Marketing for Small Business Owners (Part 2) - Online
May29Session 2 - The Content Online That Attracts Your Best Customer Must Attend All 6 Sessions for Certification Understanding and being able to consistently create as well as distribute the right content to support the growth of your business is key. With the limited time and multiple hats that a business owner has to wear, it is critical they attract the customers they can serve well and are not attractive to the customer they can not serve well. This training will sharpen your saw on the topic of collecting, creating, curating, engaging, and distributing the right stories and content for the growth of your business. Topics covered will include: Where are they and the people that trust you Social proof and secondary verification The customer's journey to you Capturing, Curating, and Creating content (SEO) Your Story, Your origin story, Your customer's story (Pixar and Hero's Journey)
- Start • End Date: 05/29/2024 • 05/29/2024
- Day: W
- Time: 6:00 PM - 8:00 PM
- Cost: Free
- Instructor: Martin Brossman
- Location Code: ONLINE (Class is held online)
- Building Location:
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Digital Marketing for Small Business Owners (Part 3)
Jun05Session 3 - Where Is The Best Place for You To Be You can be everywhere online and you should be. You need to know the right platforms where your customers are and your business to be. Have priorities on where you distribute your content, as well as engage with your future and current clients. This is a survey class addressing the qualities, features, to-do, and what not to do on the key platforms. Topics covered will include: Understanding the different platforms, Specifics on how to reach and update on: Facebook, Instagram, Twitter, Tiktok, Snapchat, Clubhouse, Linkedin, Alignable
- Start • End Date: 06/05/2024 • 06/05/2024
- Day: W
- Time: 6:00 PM - 8:00 PM
- Cost: Free
- Instructor: Martin Brossman
- Location Code: ONLINE (Class is held online)
- Building Location:
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Digital Marketing for Small Business Owners (Part 4)
Jun12Session 4 - Having A Sustainable Marketing Plan in Action Must Attend all 6 Sessions for Certification Are you setting yourself up to win over time with a sustainable marketing plan you can manage and maintain? You need to know what to track and what to change in this ever-changing world online. Learn how to gain more 5-star reviews and what to do with one-star reviews. Find out how to further develop the “voice” of your business and how to maintain it across all social media platforms you may use. Topics covered will include: Sustainable Marketing over time, building your content feed, distribution, tracking, adjusting, reputation monitoring and responding - Positive and Negative reviews, and gaining more 5-star reviews and handling 1-star reviews.
- Start • End Date: 06/12/2024 • 06/12/2024
- Day: W
- Time: 6:00 PM - 8:00 PM
- Cost: Free
- Instructor: Martin Brosmann
- Location Code: ONLINE (Class is held online)
- Building Location:
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Digital Marketing for Small Business Owners (Part 5)
Jun19Session 5 - Maximizing the Use of Video & Photos to Gain More Business You have about 3 seconds to capture your customer's attention. This training addresses how to grab their attention with compelling videos, photos, and directory updates to build and expand your business. We address how to optimize your YouTube video to get maximum results. You will understand how to add both photos and videos to your Google Business Profile in the right way. This Google Profile for your business is an often-overlooked component of marketing your business that can bring new customers, and it’s free! Topics covered will include: video, Photography, and Directories, capturing Video, Audio - Tips in photography, YouTube and Google Business Profile
- Start • End Date: 06/19/2024 • 06/19/2024
- Day: W
- Time: 6:00 PM - 8:00 PM
- Cost: Free
- Instructor: Martin Brossman
- Location Code: ONLINE (Class is held online)
- Building Location: